Blog.

Knowledge, teaching, and experience.

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  28 Jul 2026·5 min read·By Hugo C.

  Video in digital marketing: what changes on a professional website

  What a professional video changes in a website's digital marketing: perception, conversion, SEO, and how Google reads the page.

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  29 Apr 2026·9 min read·By Hugo C.

  5 of these images are real, 5 were generated by AI. Can you tell?

  A quick test, and the explanation of what separates an image that feels real from one that feels synthetic. Spoiler, the secret isn't AI.

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